Vortex is excited to announce that we have signed a Canadian Distributorship Agreement with Altronic LLC. Altronic has long been regarded as a world leading manufacturer of ignition and control systems for industrial engines. These products represent the industry standard for quality and are designed to improve engine performance and enhance reliability. Many components also improve operating efficiency, helping to reduce emissions, which contributes to a healthier environment. Altronic and Vortex are aligned in their approach to safety, customer service and the environment and thus we look forward to this relationship progressing as the natural fit it is.
With this agreement in place it grants Vortex access to the full line of Altronic products we have been promoting and servicing over the years at Vortex, in addition to the traditional product lines we will be promoting the new and exciting products being released and in the final development stages.
It also grants us exclusive rights to the Continental Controls product line that is critical to our VETS (Vortex Emissions Target Solution) system. This is of great value to Vortex as we continue to take advantage of the increased focus on GHG Emissions by our customers and regulatory bodies. The leading edge and cost effective nature of the Continental Controls System is proving to be an in demand solution.
Ken Osborne has been instrumental in developing this relationship over the last 2 plus years and will continue to be as we grow and promote the Altronic name across Canada. In addition to Ken, leading the charge will be Steve Holt who is refocused so that the majority of his efforts will be on Altronic sales along with our newest hire William (Bill) Moore. Bill was previously with Altronic in a regional sales role and has joined our team as our Technical Manager of Altronic Products. He brings with him a wealth of knowledge and experience as well as connections that are rooted deep within the industry in North America and across the globe.
In the important roles of inventory management and procurement supporting the sales and business development efforts will be Blaine Brinson, Angela Harriott and Ken Bengert. Their day to day roles of inventory control for our field services business will not be overshadowed by their contribution to the Altronic division and we feel this will be an extension of what they do today for that team already.